Our friend Pierce Kavanagh of misfit pictures is making a documentary on sustainability in the surf industry called Manufacturing Stoke.
We first met Pierce at the Cardiff Classic Green Fair where after meeting a host of green surf companies had a spark of inspiration and the idea for this film was born.
Pierce, who recently graduated from film school went home that night with the idea for the film and proceeded to put a crew together to take on the task. Originally set to be a small web piece, the film suddenly took on a life of it's own and quickly gained attention from companies and personalities in the industry who had a thing or two to say about the subject. In the end there are some 30 plus interviews and 80 hours of film on the subject all of which have been kept under wraps as to who they all are and what they have said. It will be interesting to see how it all comes together and what these industry leaders have to say on such a pertinent subject.
As for the the trailer, which was released last night, it is a monumental step for Pierce and his indie crew Petra Kavanagh, Max Schmige, Geoffrey Smart and Sara Iyer who have been working nonstop for months now.
I personally can't wait to see how the project all comes together and to finally see who everyone is that was filmed and what was said.
Pierce, Petra, Max, Geoffrey, Sara congratulations my friends and good luck!
